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Blogging has become one of the fastest ways to earn an income. If you’ve been wondering about starting your own wellness blog, this is definitely a good time! People spent most of 2020 at home, and there’s been news that it’s not going to change anytime soon.
So when you put two and two together, growing a blog is going to be a fun challenge. That said, it’s important to have all the right tools in your arsenal while trying to grow an audience. You begin with knowing which products or services can help your overall “sales funnel” strategy – such as, email marketing, social media DMs, and FB groups.
Experts like Neil Patel have praised the powers of email marketing campaigns to grow their audience. There is a 300% chance of conversion from emails instead of other campaigns. That’s why we’re going to dig into the best email software to grow your blog: FloDesk.
I’ve used ConvertKit and MailChimp to help grow my audience. I love these softwares because it helped me during different time points of growing my business. MailChimp is great for beginners who don’t need to segment their audience, whereas ConvertKit works for different opt-ins, offers, etc. Don’t get me wrong – they were both great. I just, personally, could not work with them in the long-run.
That’s where FloDesk comes in.
What Is FloDesk?
I supposed before I can explain everything that FloDesk offers… it would be wise to understand the purpose of growing your email list. Simply put, you need a place to interact with your audience and prove that you’re trustworthy. Using email marketing has proven to be the most effective method to help monetize your blog. As such, it’s important to really know the program or software that you’re using.
FloDesk provides a lot of flexibility for bloggers. That’s why many people have decided to make the switch. Firstly, it’s designed for people who learn better with easy visuals and simple UX design. There are numerous pre-loaded templates, fonts, and brand colours.
If you’re looking for a more in-depth guide on how to brand your email campaigns, have a look at my other blog post: “How To: Stay on brand in email marketing.”
How To Use FloDesk For Your Blog
When you go around my website, you’ll find numerous opt-in forms that are built using FloDesk. From pop-ups, sign up forms, and landing pages… You’ll be pressed to find something FloDesk doesn’t have.
And the best part? They’re constantly adding new features and ways to make the user experience seamless.
Having numerous opt-in forms around your website makes joining your email list a lot easier. One of the biggest differences with other programs is that the codes are a no-brainer when it comes to pasting them across your website. This helps create multiple opt-ins that a visitor might, otherwise, miss out on. Psychology says: people need to see something at least 7x before it becomes familiar.
Another fun tip: if you’re marketing on Facebook groups, use FloDesk’s landing page feature to collect emails. This makes it tons easier and people will automatically be added into your chosen segment.
Why I love FloDesk For My Blog
I know this is usually at the beginning of every post but I thought it would be great to give my final review of FloDesk. I truly love the features and how seamless the whole process is when introducing people into my email list.
I’ve been able to convert more and, arguably, faster than other email marketing software. From branding down to the photos, FloDesk has a knack for making things more professional – which is a great addition for bloggers!
Lastly, it helps that FloDesk is so much cheaper than the other alternatives. If you sign up using my link or type in my code “ISABEL“, it’s only $19/month for lifetime access (instead of the usual $38). 🙂